Grand Mercure

Hospedar com Brasilidade

Mercure Hotels took the initiative to invite renowned cuisine chefs to create exclusive dishes for its brazilian Grand Mercure hotels and resorts, with flavors that celebrate Brazil. The first featured dish was created by Chef Elisa Fernandes, winner of the inaugural MasterChef Brazill’s season.

Those were the visual identity for the entire promotional campaign and printed materials.


Art Direction: Pedro Souza
Motion Design: Pedro Souza
Creative Direction: Matthaus
Copywriting: Diogo Gigola

A colorful plate of Brazilian shrimp and coconut rice with toppings of ground nuts, served on a blue patterned plate, placed on a wooden table with a decorative black leaf pattern, with text overlay in Portuguese describing a special dish by Chef Elisa Fernandes at Grand Mercure.
Four vertical social media story slides promoting Brazilian cuisine experiences at Grand Mercure hotel, featuring a chef and dishes like fish casserole, with text in Portuguese.
Person cutting fish fillet on a plate of yellow sauce with herbs and breadcrumbs.
Hotel room with a bed, nightstand, lamp, hammock, table, chairs, and ocean view
A table tent card featuring an image of a plated dish, displayed on a dining table inside a restaurant with large windows, tables, chairs, warm lighting, and tropical decor.

Select Works

Graphic of a classical-style building with columns, set on a digital tablet, representing blockchain or digital ledger, with the Binance Coin logo (B) and the number 3 overlaid.
Abstract illustration of a network with diverse people connected by lines, centered around the Microsoft Teams icon with the letter B and the number 13.
Interior of a modern gym with workout equipment and purple neon lighting, with the Allpfit logo overlayed in the center.